Rally Sweden

Rally Sweden takes place Mid Feb 2027 (confirm against the WRC calendar published in autumn) in Umea, Sweden. The dress code is Serious Arctic winter kit: thermal base layers, insulated mid-layers, heavy jacket, hat, gloves and properly insulated snow boots - you will stand on packed snow for hours. Typical cost ranges from 500 to 2000 EUR per person.

Rally Sweden in Umea, Sweden
Photograph by Volkswagen Motorsport / McKlein / Bildagentur Kräling, CC BY 3.0, via Wikimedia.

The World Rally Championship's only full-winter round, run on snow and ice roads through northern Sweden with cars on studded tyres and snowbanks used as steering aids. Now based around Umea, it produces the fastest average speeds on the calendar despite the surface. Standing in a snowbank as a Rally1 car arrives sideways is one of the genuine bucket-list experiences in motorsport.

When
Mid Feb 2027 (confirm against the WRC calendar published in autumn)
Where
Umea, Sweden
Dress code
Serious Arctic winter kit: thermal base layers, insulated mid-layers, heavy jacket, hat, gloves and properly insulated snow boots - you will stand on packed snow for hours
Cost
Typical cost ranges from 500 to 2000 EUR per person.
Weather
-5 to -15C and colder is possible, snow-covered, with short daylight hours around Umea
When to book
Umea beds sell out months ahead; book accommodation and a studded-tyre hire car by November
Getting there
UME (Umea), 20 min to the service park; ARN (Stockholm Arlanda) plus a 1 hr connecting flight
Where to stay
Elite Hotel Mimer, Umea, Stora Hotellet Umea, U&Me Hotel, Umea
Official site
https://rallysweden.com/en/

How to attend

Buy the Rallypass, which covers all competition days, or day passes at rallysweden.com through the Tickster platform; some roadside viewing is free. It is fully open to the public. Plan seriously warm clothing, arrive early for stage parking, and consider a rally travel package if you would rather not drive on ice roads between stages yourself.

Buy tickets

Insider tip

Buy the Rallypass rather than single-stage tickets and hire a car with studded tyres - stages sit 30 to 60 minutes apart on ice roads and shuttle options are thin, so mobility is the whole difference between seeing two stages and seeing six.

Get inside Rally Sweden

Booking matters here: umea beds sell out months ahead; book accommodation and a studded-tyre hire car by November. Members track that window, what it really costs, and 573 more events across the season.

Free while in beta. One email when your invitation is ready, nothing else.